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田村奈穂 | デザイナー | ニューヨーク & 東京

Nao Tamura is a designer in the most modern terms. Her talents cross-over cultures, languages, disciplines, concepts and styles with consistency of smart thinking always at the heart of her work. She is truly global in her insights and execution. As a product of Tokyo and New York City creative communities, her solutions are equally at ease in the world of 2-D and 3-D with an uncanny ability to find that emotional connection with the audience. Nao defies the kind of categorization that the industry status-quo often insists upon. Her unique solutions are more than simply design and possess a rare balance of innovation and beauty. Nao is one of the most inspiring young designers in both Japan and America today. - John C Jay Executive Creative Director / Partner Wieden + Kennedy

Nao Tamura (nownao, nownao.com) born in tokyo 1976, she was accepted at kidi parson and studied overseas at parsons school of design in new york in 1996. after being active at the us design office smart design. at present she is working freelance out of tokyo and new york >AWARDS 2001 I.D.Magazine Annual Design Review, Honorable mention | 2002 IDEA-Business Week, Gold Excellemce Award (Category:Packaging and Graphic) | 2002 IDEA-Business Week, Silver Excellemce Award (Category:Digital Media Interface) | 2002 CHICAGO ATHENAEUM Good Design Award | 2002 HOW Magazine-10th Annual International Design Competition, Out Standing Achievement | 2002 HOW Magazine-10th Annual International Design Competition, Best of show | 2002 HOW Magazine 10th Annual International Design Competition, Merit | 2004 IDEA-Business Week, Silver Excellemce Award (Category:Packaging and Graphic) | 2004 CHICAGO ATHENAEUM Good Design Award | 2004 The One Show, Merit CYPRESS AU DESIGN PROJECT 06 KDDI When the technology evolves and its appearance is reduced, a new space is born between us and the mobile phone. From the mobile phone to the pendant, from the pendant to the mobile phone; various possibilities are created utilizing a "bluetooth" connection. A mobile phone packed with information and precision parts emerges in a new space. As I find the view of a snow-covered town beautiful, when a colorful and precise semiconductor material is covered with one skin, it shows a new expression. The optics which emerge from the surface is a decor that is precisely worked. Not decorating cosmetically, but changing the expression of what is originally there. I want you to feel a new expression of the mobile phone. ROREO + ARNEIS 2004 Wine is a terrible thing to waste and in most cases accidents do happen that will destroy your precious bottle of wine. So a protection package is appropriate for such a situation. What is shown here is a simple curved and circular structure composed of cardboard. And the bottle can be easily removed from a latch on the bottle. HEXAGON | KDDI au design project (waterdesignscope) 2005 Luxuries like jewelry, lingerie, and perfume possess a subconscious attraction beyond their basic functions as objects. As technology becomes more appeals more to the emotions, it should sport elements that make us forget that it is an industrial / engineered object. Like dressing up to seduce a lover, it is time for mobile phones to take part in the chase. MACHINA | KDDI au design project (waterdesignscope) 2005 The beauty of bare motorcycle engines and detailed gears moving behind mechanical clocks, and the profoundness of the authentic have always attracted us. It embraces that feeling of superiority mixed with narcissism and egoism. If we provided a machine-like housing to contradict the clichéd forms of digital technology, will it not change into a more appealing and seductive product? GRIND IT | OXO International (smart design) 2005 Dried herbs & spices release more flavor when freshly ground. But having separate grinders for every spice in the rack is impractical. Created a simple and clear product identity, packaging, and icons that reinforce the spice families and help people to use ground spice with ease and confidence. It is a new and un familiar concept, so the packaging is designed to quickly inform and educate consumers about the use of the grinders and spices. TRACING MOVEMENTS |  GOLDWIN (waterdesignscope) 2006 coming soon BASKETBALL FLASH CARD BOOK | NIKE (Wieden+Kennedy) 2004 Book contents consist of questions sent to nikebasketball.jp by middle and high school basketball players, with answers and advice provided by Yuta Tabuse of the Long Beach Jam and Nike Japan's Basketball Advisory Staff. The booklet can be used either as a book or as flash cards, both of which can be held together by the plastic ring included in the package. ZOOM KATANA FLAT Inner Graphic | NIKE JAPAN (Wieden+Kennedy) 2005 PLEATS PLEASE | Issey Miyake (smart design) 1999-2000 The strategic communication materials- including product brochures, postcards and advertisements- strike a balance between demystifying an exciting, somewhat radical concept in clothing, and promoting a brand from fashion legend Issey Miyake. To make Pleats Please accessible for all kinds of consumers, I created a symbolic graphic language that overcomes cultural barriers, allowing western women to appreciate the easy-to-wear collection for its style and versatility. AUNT STELLA | Aunt Stella (cia) 2005-2006 coming soon BIO |  (smart design) 2002 The bottle concept design for facial toner/ lotion set are based the theme of "natural" Corresponding mood board provide visual reference for the theme APRICA JUMP | aprica baby b-ball (waterdesignscope) 2006 FEUERWASSER STRATEGIC COMMUNICATION MATERIALS | FEUERWASSER INC.2002-3 Feuerwasser is a NY based fashion design company specializes in designing, manufacturing and marketing its product internationally which consists of a better to high end women's ready-to-wear collection. I was in charge of Feuerwasser's strategic communication materials brochures, postcards, promotional materials. JEFF GORDON EAU eau d'ate relaxante (thuy ha studio NY) 2003 FAWN SPACE SUITS | Blackford Inc. 2002 This space suits was designed for a fawn. Blackford Inc. originally ordered this for their children's book project called "Project Albert". The suits opens from the side of the bottom part to make it easy and comfortable for fawn to dress and undress during the photo shoot.

田村 奈穂 1976年生まれ。KIDIパーソンズ入学後、96年」ニューヨークのパーソンズ・スクール・オブ・デザインに留学、 コミュニケーションデザイン科専攻。卒業後、米スマートデザイン社を経て、2005年にau design projectから坂井直樹氏（Waterdesignscope) と「マキーナ」「ヘキサゴン」を発表。現在は東京とニューヨークを拠点にフリーランスで活動中。2002年IDEA金賞〔パッケージ＆グラフィックス〕、03年IDEA銀賞〔デジタルメディア・インターフェース）、04年One Showメリットほか受賞多数。


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